Harley Davidson Company Top Insiders

HOG Stock  USD 33.63  0.11  0.33%   
Harley Davidson employs about 6.4 K people. The company is managed by 36 executives with a total tenure of roughly 158 years, averaging almost 4.0 years of service per executive, having 177.78 employees per reported executive. Examination of Harley Davidson's management performance can provide insight into the company performance.
Michael Cave  Chairman
Non-Executive Independent Chairman of the Board
Lawrence Hund  Chairman
Chairman of the board of Harley-Davidson Financial Services and Chief Commercial Officer of Harley-Davidson Motor Company, Inc
  
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For more detail on how to invest in Harley Stock please use our How to Invest in Harley Davidson guide.

Harley Davidson's Workforce Through the Years

Please note that employee historical analysis has become an increasingly important factor for investors assessing the risk associated with Harley Davidson's future performance. Based on our forecasts, it is anticipated that Harley will maintain a workforce of roughly 6400 employees by January 2025.
 
Dot-com Bubble
 
Housing Crash
 
Credit Downgrade
 
Yuan Drop
 
Covid

Harley Davidson Management Team Effectiveness

The company has Return on Asset of 0.0322 % which means that on every $100 spent on assets, it made $0.0322 of profit. This is way below average. In the same way, it shows a return on shareholders' equity (ROE) of 0.1742 %, implying that it generated $0.1742 on every 100 dollars invested. Harley Davidson's management efficiency ratios could be used to measure how well Harley Davidson manages its routine affairs as well as how well it operates its assets and liabilities. At this time, Harley Davidson's Return On Tangible Assets are most likely to increase slightly in the upcoming years. The Harley Davidson's current Return On Assets is estimated to increase to 0.1, while Return On Capital Employed is projected to decrease to 0.08. At this time, Harley Davidson's Non Currrent Assets Other are most likely to increase significantly in the upcoming years. The Harley Davidson's current Other Assets is estimated to increase to about 1.7 B, while Total Current Assets are projected to decrease to roughly 2.8 B.
The Harley Davidson's current Common Stock Shares Outstanding is estimated to increase to about 191 M, while Net Income Applicable To Common Shares is projected to decrease to roughly 489.8 M.

Harley Davidson Workforce Comparison

Harley Davidson is rated below average in number of employees category among its peers. The total workforce of Consumer Discretionary industry is currently estimated at about 863,765. Harley Davidson maintains roughly 6,400 in number of employees contributing less than 1% to stocks in Consumer Discretionary industry.

Harley Davidson Profit Margins

The company has Net Profit Margin of 0.11 %, which implies that it may need a different competitive strategy as even a very small decline in it revenue may erase profits and result in a net loss. This is way below average. In the same way, it shows Net Operating Margin of 0.11 %, which entails that for every 100 dollars of revenue, it generated $0.11 of operating income.
Current ValueLast YearChange From Last Year 10 Year Trend
Gross Profit Margin0.270.3061
Fairly Down
Pretty Stable
Net Profit Margin0.07350.1211
Way Down
Very volatile
Operating Profit Margin0.110.1335
Significantly Down
Pretty Stable
Return On Assets0.09520.0582
Way Up
Very volatile
Return On Equity0.190.2172
Fairly Down
Slightly volatile

Harley Davidson Insider Trading History

Some recent studies suggest that insider trading raises the cost of capital for securities issuers and decreases overall economic growth. Trading by specific Harley Davidson insiders, such as employees or executives, is commonly permitted as long as it does not rely on Harley Davidson's material information that is not in the public domain. Local jurisdictions usually require such trading to be reported in order to monitor insider transactions. In many U.S. states, trading conducted by corporate officers, key employees, directors, or significant shareholders must be reported to the regulator or publicly disclosed, usually within a few business days of the trade. In these cases, Harley Davidson insiders must file a Form 4 with the U.S. Securities and Exchange Commission (SEC) when buying or selling shares of their own companies.
 
Dot-com Bubble
 
Housing Crash
 
Credit Downgrade
 
Yuan Drop
 
Covid
Buy/Sell Ratio# Purchases Trades# Sales TradesTotal Shares PurchasedTotal Shares Sold
2024-06-01
2.6
13
5
 59,395 
 19,855 
2024-03-01
0.6863
35
51
 355,823 
 130,105 
2023-12-01
0.7143
5
7
 32,391 
 19,373 
2023-09-01
0.8571
6
7
 30,150 
 29,983 
2023-06-01
1.25
20
16
 83,323 
 63,972 
2023-03-01
0.7174
33
46
 280,162 
 148,980 
2022-12-01
0.5
1
2
 914.00 
 1,344 
2022-09-01
0.8
4
5
 36,210 
 16,915 
2022-06-01
1.5556
14
9
 46,674 
 17,269 
2022-03-01
0.68
34
50
 392,940 
 309,726 
2021-12-01
1.0
2
2
 500,914 
 1,344 
2021-09-01
0.4167
5
12
 12,024 
 29,299 
2021-06-01
1.8182
20
11
 282,711 
 353,629 
2021-03-01
0.7407
40
54
 348,395 
 66,645 
2020-12-01
0.25
2
8
 5,745 
 99,586 
2020-09-01
0.7273
8
11
 84,114 
 9,400 
2020-06-01
2.375
19
8
 452,668 
 19,456 
2020-03-01
0.8261
19
23
 260,573 
 180,996 
2019-12-01
0.3333
2
6
 45,715 
 120,580 
2019-09-01
0.3077
4
13
 47,199 
 110,291 
2019-06-01
3.2
16
5
 97,782 
 12,731 
2019-03-01
0.7273
24
33
 544,506 
 306,513 
2018-12-01
1.0
1
1
 9,662 
 14,881 
2018-09-01
0.4286
3
7
 49,627 
 100,852 
2018-06-01
3.0
15
5
 52,456 
 12,487 
2018-03-01
0.6296
34
54
 193,150 
 118,154 
2017-12-01
0.3333
2
6
 48,207 
 106,933 
2017-09-01
1.0
3
3
 18,667 
 32,680 
2017-06-01
4.3333
13
3
 37,278 
 3,465 
2017-03-01
0.6167
37
60
 145,073 
 197,945 
2016-12-01
0.5
3
6
 33,308 
 166,616 
2016-09-01
0.5714
4
7
 22,006 
 38,773 
2016-06-01
1.6
16
10
 72,736 
 66,514 
2016-03-01
0.5778
26
45
 125,255 
 97,284 
2015-09-01
0.2
1
5
 10,000 
 32,873 
2015-06-01
0.9286
13
14
 53,974 
 61,937 
2015-03-01
0.629
39
62
 618,787 
 385,139 
2014-12-01
0.5714
12
21
 148,773 
 304,439 
2014-06-01
1.2857
27
21
 167,900 
 278,978 
2014-03-01
0.4561
26
57
 371,364 
 282,489 
2013-12-01
0.4
2
5
 9,889 
 20,153 
2013-09-01
0.25
3
12
 105,663 
 237,878 
2013-06-01
13.0
13
1
 37,025 
 22,002 
2013-03-01
0.5091
28
55
 331,950 
 190,334 
2012-12-01
0.4545
5
11
 195,029 
 427,831 
2012-09-01
0.3333
1
3
 85.00 
 7,191 
2012-06-01
1.1
33
30
 142,040 
 249,727 
2012-03-01
0.5455
18
33
 286,865 
 77,756 
2011-09-01
0.25
1
4
 8,711 
 6,505 
2011-06-01
15.0
15
1
 52,513 
 19,567 
2011-03-01
1.0
21
21
 283,015 
 76,174 
2010-06-01
1.4167
17
12
 56,413 
 83,915 
2010-03-01
0.7692
20
26
 468,867 
 270,377 
2009-12-01
0.1667
1
6
 30,000 
 102,416 
2009-06-01
1.2222
11
9
 446,837 
 0.00 
2009-03-01
1.4167
17
12
 1,009,661 
 119,934 
2008-12-01
2.0
2
1
 9,250 
 2,750 
2008-09-01
0.5
1
2
 1,090 
 11,090 
2008-06-01
3.6667
11
3
 16,638 
 4,200 
2008-03-01
1.5455
17
11
 686,741 
 48,428 
2007-12-01
0.6667
2
3
 100,000 
 0.00 
2007-03-01
0.4884
21
43
 301,993 
 152,929 
2006-12-01
0.1215
26
214
 468,579 
 926,543 
2006-09-01
0.5
1
2
 2,066 
 2,086 
2006-03-01
0.1111
1
9
 63.00 
 53,338 

Harley Davidson Notable Stakeholders

A Harley Davidson stakeholder refers to an individual interested in an outcome of the business. Different stakeholders have different interests, and companies such as Harley Davidson often face trade-offs trying to please all of them. Harley Davidson's stakeholders can have a positive or negative influence on the entity's direction, and there are a lot of executives involved in getting Harley Davidson's stock to the level that pleases all shareholders. Keeping track of the stakeholders is a great way to stay on top of things affecting its ongoing price.
Michael CaveNon-Executive Independent Chairman of the BoardProfile
Lawrence HundChairman of the board of Harley-Davidson Financial Services and Chief Commercial Officer of Harley-Davidson Motor Company, IncProfile
Jochen ZeitzChairman of the Board, Acting President and Chief Executive OfficerProfile
Luke MansfieldVice President and Chief Strategy OfficerProfile
Paul KrauseChief Compliance Officer, Vice President, Secretary, Chief Legal OfficerProfile
Jonathan RootSenior Vice President - Harley-Davidson Financial ServicesProfile
John OlinChief Financial Officer, Senior Vice PresidentProfile
Darrell ThomasInterim Chief Financial Officer, Vice President, TreasurerProfile
Julie AndingVice President - Inclusive Stakeholder ManagementProfile
Gina GoetterChief Financial OfficerProfile
Troy AlsteadIndependent DirectorProfile
Allan GolstonIndependent DirectorProfile
Brian NiccolIndependent DirectorProfile
Sara LevinsonIndependent DirectorProfile
Norman LinebargerIndependent Presiding DirectorProfile
Maryrose SylvesterIndependent DirectorProfile
John AndersonIndependent DirectorProfile
Jared DourdevilleIndependent DirectorProfile
Andy BenkaVP CompanyProfile
David VineyVP TreasurerProfile
Ray DreaVP StylistProfile
Kolja RebstockVP CompanyProfile
Tori TermaatChief Human Resource OfficerProfile
Edel OSullivanChief CompanyProfile
Ryan MorrisseyChief Electric Vehicle OfficerProfile
Edel CoyneChief Commercial OfficerProfile
J ThomasVice President TreasurerProfile
Jagdish KrishnanChief Digital OfficerProfile
Theo KeetellVice MarketingProfile
Sajeev RajasekharanManaging IndiaProfile
R AndersonIndependent DirectorProfile
Shawn CollinsDirector RelationsProfile
James FarleyIndependent DirectorProfile
Bryan NikethSenior Vice President - Product and OperationsProfile
Mark KornetzkeChief OfficerProfile
George PrassasVice RelationsProfile

About Harley Davidson Management Performance

The success or failure of an entity such as Harley Davidson often depends on how effective the management is. Harley Davidson management team is responsible for propelling the future growth in the right direction and administering and controlling the business activities and accounting for the results. Ineffective management usually contributes to failure in the company's future performance for all stakeholders equally, but most importantly, for investors. So it is important to measure the effectiveness of Harley management before purchasing its stock. In many ways, it's all about finding the answer to one important question - Are they doing the right thing right now? How would we assess whether the Harley management is utilizing all available resources in the best possible way? Also, how well is the company doing relative to others in its sector and the market as a whole? The answer can be found by analyzing a few important fundamental indicators such as return on assets and return on equity.
Last ReportedProjected for Next Year
Return On Tangible Assets 0.06  0.10 
Return On Capital Employed 0.09  0.08 
Return On Assets 0.06  0.10 
Return On Equity 0.22  0.19 

Harley Davidson Workforce Analysis

Traditionally, organizations such as Harley Davidson use manpower efficiency calculations for various incentive schemes, employee appraisal, or as an initiative to improve the processes. However, it can also be used by investors to make long-term investment decisions. The trends in the profit per employee or revenue per employee are measured by net income or revenue divided by the current number of full-time employees over a given time interval. Because workforce needs differ across sectors, these ratios could be used to compare Harley Davidson within its industry.

Harley Davidson Manpower Efficiency

Return on Harley Davidson Manpower

Revenue Per Employee911.9K
Revenue Per Executive162.1M
Net Income Per Employee110.4K
Net Income Per Executive19.6M
Working Capital Per Employee278K
Working Capital Per Executive49.4M

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When running Harley Davidson's price analysis, check to measure Harley Davidson's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy Harley Davidson is operating at the current time. Most of Harley Davidson's value examination focuses on studying past and present price action to predict the probability of Harley Davidson's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move Harley Davidson's price. Additionally, you may evaluate how the addition of Harley Davidson to your portfolios can decrease your overall portfolio volatility.
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