Jennifer Pierce - TransAlta Senior Vice President - Trading and Marketing

Ms. Jennifer M. Pierce serves as Senior Vice President Trading and Marketing of the Company. She leads TransAlta Energy Marketing and Trading business unit, which provides energy management services to commercial, industrial and wholesale customers as well as manages and markets the companys generation portfolio. Prior to this role, Jennifer held a number of increasingly senior leadership positions at TransAlta. From 20102015, she held the role of VicePresident, Commercial Management, where she was responsible for managing the companys longterm commercial arrangements, including thermal and hydro power purchase agreements in Alberta, thermal related joint ventures and coal and rail supply with the goal of maximizing TransAlta contract profitability and minimizing commercial risks. She has also served as TransAltas VicePresident of Communications and Investor Relations and as Director of Investor Relations. Before joining TransAlta, Jennifer was Director of Investor Relations for Nova Chemicals and VicePresident, Strategy, Performance Management, Investor Relations and Communications for Provident Energy Trust. She previously held leadership roles in communications, strategy and planning at Duke Energy and Williams Gas Pipelines. Jennifer has worked internationally with energy companies in Chile, Argentina and Brazil. She began her career working in legislative affairspublic affairs at the Interstate Natural Gas Association of America in Washington, D.C. Jennifer has a MBA from the Jesse H. Jones School of Management at Rice University. She also earned a Master of Political Management from The George Washington University and a BS in Communications from Boston University. Jennifer is active in the Calgary community, she is a member of the Board of Governors of Mount Royal University and most recently past vicechair of the Universitys Changing the Face of Education major fundraising campaign.